Edie Falco is returning to her days in the Sopranos, but this time, she’s the one in charge. The four-time Emmy winner, 62, has signed on with Maybelline as the Godmother of Glow.
The popular star is promoting the new Lifter Plump & Glow Foundation and the new Lifter Concealer. According to the company’s website, the product offers “a revolutionary 90% skincaring formula clinically tested to plump and brighten the look of skin instantly and over time.” It comes in 24 different shades.
The Lifter Concealer promises to be “your new secret weapon against dark circles,” via its
“brightening serum formula” which delivers “hydrating, full coverage that seamlessly blends into the skin.” The concealer comes in 18 different and diverse shades.
To promote the products, Falco and Maybelline have created a series of TikTok videos in which The Godmother explains to her associates what they have to do to get their glow on. Take a look!
@maybelline Dullness is off the menu. A lesson in radiance from the Godmother herself. To be continued…